Question 1

What exactly do you build?

Accepted Answer

Marketing infrastructure. Website, CRM, AI assistants, content systems, SEO, lead automation. One integrated system that does what a marketing team would do, delivered as infrastructure you own.

Question 2

What are the AI assistants and how do they work?

Accepted Answer

Claude-powered AI agents trained on your business. They connect to your CRM, manage content, handle lead intake, schedule appointments, and automate operations. Not a chat widget. Real agents doing real work. Built on Anthropic's Claude, configured for your data and workflows.

Question 3

How is this different from hiring a marketing agency?

Accepted Answer

An agency charges monthly and you never own anything. Every change, every update, you're calling them and paying for it. I build systems you own completely. After handoff there are no recurring fees, no lock-in, no dependency. You run it yourself.

Question 4

How is this different from a chatbot tool?

Accepted Answer

Most chatbot tools are a widget answering questions from a knowledge base. My AI assistants are integrated into your actual systems. CRM, website, scheduling, pipeline. They don't just answer questions. They route leads, update your website, draft content, and manage follow-up.

Question 5

What technology do you use?

Accepted Answer

Next.js and React for websites. Supabase for databases. Vercel for hosting. Anthropic's Claude for AI. Various APIs for CRM, email, scheduling, and enrichment. Modern, open, maintainable by any developer.

Question 6

Do I need technical knowledge?

Accepted Answer

No. Plain English management. Tell your AI to update the homepage. Check leads in your dashboard. Approve content your AI drafted. If you can write an email, you can run these systems.

Question 7

How do engagements work?

Accepted Answer

Every engagement starts with a discovery call where we figure out what you actually need. From there I scope it. Some businesses need one workflow, others need the full infrastructure build. You know exactly what you're getting before anything starts.

Question 8

What happens after the project?

Accepted Answer

90 days of support, full documentation, training. Then you're independent. Code yours, infrastructure yours, data yours. Any developer can maintain or extend it.

Question 9

What kinds of businesses do you work with?

Accepted Answer

Service businesses, contractors, home builders, SMB owner-operators who need marketing infrastructure but don't have or want a marketing team. Also small SaaS companies on AI integration.

Question 10

How long does a typical project take?

Accepted Answer

Website rebuild with basic AI assistants: 3-4 weeks. Full marketing infrastructure build: 6-8 weeks. Specific timeline during scoping.

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